Search marketing is becoming an integral part of campaign portfolios. The integration of Salesforce CRM Marketing and Google AdWords ensures that your search marketing campaigns are seamlessly executed and tracked alongside your other marketing activities.
Execute search marketing campaigns as you would with any other campaign: from start to finish, you can create, manage and track right in the app..
Leads from your Google campaigns are seamless integrated into Salesforce CRM, making it easy to manage all your leads in one spot.
Automatically track the leads generated from Google campaigns in Salesforce CRM so you can identify and focus on the keywords that generated the highest quality or volume of leads.
You can track the leads generated from Google campaigns through the complete sales process—from capture to close.
With Salesforce CRM, you can drill into campaign ROI for your Google AdWord investments, so you can focus your resources on the most effective keywords.