Meeting 2 Invitation & Agenda
Make Salesforce.com successful for you by participating in our monthly meetings. Membership in SNUG is free and it's a fun (and confidential) way to share strategy, tricks, best practices, product reviews, tips, rants and raves with your peers at other nonprofit organizations. Please accept our invitation to attend the July meeting of SNUG, the Salesforce.com San Diego Nonprofit Users Group. Details below.
When
Wednesday, July 9, 8:30 am - 11:00 am
Where
2404 F Street, San Diego 92102 (map below)
Venue Host
Christianne White, Business Manager, Shakti Rising
www.shaktirising.org
Food and Beverage
I'll pick up schmears at Einsteins. Send me your special order by Tuesday, July 8th.
Agenda
Our
goal for the first 3 months is to get everyone comfortable with CRM
practice and Salesforce.com functionality. We'll review some basics to
help you enhance your current set-up or help you to set-up your new
license right.
- Welcome New Members
- CRM Basics, by M. Capone
- Object Hierarchies. Does a donation belong to an organization or to a contact? Modern
CRM platforms make set-up easy for non-technical people, but there is
one abstract database concept that we all need to understand in order
to set-up Salesforce properly - hierarchies. Learning objective:
Understand relationships and Salesforce limitations.
- The
Development Process. The only way to send constituents relevant and
timely communications is to know where each individual constituent is
in your development process. You'll need to track constituent by type
and stage. Learning objective: Create your own CRM Blueprint.
- Salesforce.com Basics. The
goal of CRM is to track, analyze, and steer constituent behavior. I'll
show you the basic tools and plg-ins for managing and analyzing your
data and communicating with constituents. Learning objective: Add,
edit, and delete a user, account, contact, file,d view, template,
communication, and role.
- Object Hierarchies. Does a donation belong to an organization or to a contact? Modern
CRM platforms make set-up easy for non-technical people, but there is
one abstract database concept that we all need to understand in order
to set-up Salesforce properly - hierarchies. Learning objective:
Understand relationships and Salesforce limitations.
- Presentation by our venue host (15 minutes).
- Open Discussion
- Tentative meeting schedule and venue hosts
- August, Volunteer Center San Diego
- September, CONNECT
Next Step
Send an e-mail to mcapone@goodmancapone.com to join SNUG, reserve your seat to the July meeting, and place your special schmear order.