I wanted to extend an invitation to you for our next Sydney Salesforce User Group Learning Session.
Our Sydney user group sessions are all about exchanging ideas,
learning a variety of tips and tricks and sharing a few nibblies and
drinks afterwards.
There were a lot of exciting announcements at Dreamforce this year.
The announcement of Salesforce Chatter was a hot topic at Dreamforce
this year. Will Salesforce Chatter completely transform the way you
collaborate with people in your company?
We'll have some exciting presentations that will help you drive
more value from your Salesforce investment. More details to follow.
The entry fee of $0 continues to be hard to beat.
The details are as follows:
Date: Wednesday, December 9th
Time: 4:00pm to 6:00pm (followed by drinks and chat thereafter)
Venue: Salesforce.com Sydney Office: Level 11, Tower 3 - Darling Park, 201 Sussex St, Sydney
Adoption has always been a hot topic of any CRM implementation. A Dreamforce 09 session looked at how to identify the root causes of slow user adoption.
In this video, you’ll learn how other customers have successfully addressed adoption issues by focusing on user perceptions, communication, tracking and managing usage, and incentives and penalties.
The hour long video is well worth it if you’re looking to increase user adoption in your organization (and who isn’t?!).
Over at the Force.com blog,
Rasmus Mencke of Salesforce addresses an issue that has always
frustrated many SF users – the default task type when sending an email.
The system sets the task type to the default task type of
the user sending the email. Rasmus created a long overdue trigger that
overwrites the default Task Type and sets it to “Email” when sending an
email from Salesforce.
Nice work, Rasmus!
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trigger SetTaskType on Task (before insert) { For (Task nc:Trigger.new) { String subject = nc.Subject; String description = nc.Description;
Are the days of big ERP systems finished? What role does cloud computing play in reshaping the software industry?
Those were just two of the questions Sydney user group leader, Glenn Elliott answered when he was featured on The Scoop,
a business and technology podcast commissioned by the Australian
Financial Review. He was joined by Grahame Reynolds, chairperson of the
SAP Australian User Group, and Steve Hodgkinson, research director at
Ovum.
Click here to listen to the interview online, or here to download the 20 minute segment as an MP3.
“… businesses will be able to add a Box.net app to their Salesforce accounts, allowing them to quickly access their documents, media, and other files from directly within their CRM … businesses need to sign up for Box.net’s enterprise plan, which includes free access to the Salesforce app. As an added bonus, any businesses using the new Salesforce integration will be eligible for unlimited storage on Box.net …”
I think we'll continue to see Salesforce integrate with other cloud computing players as they work to expand functionality.
This just in from Sai Lavu, the new leader of the Salesforce Power User Group here in Sydney:
Hi all,
The next Power User Group session is on Wednesday 11'th November 2009. If you would like to discuss any topic in particular then please head to http://groups.google.com/group/sydney-salesforce-power-users and post a message about it. We have a presentation by John Rotenstein about Force.com Sites followed by open discussion.
Date: Wednesday 11'th November 2009 Time: 4:00 PM to 6:00 PM Venue: salesforce.com Sydney office Level 11, Tower 3 - Darling Park, 201 Sussex St, Sydney
We are happy to have presenters, so feel free to pitch in. Hope to see as many of you there as possible.
A recent article from ComputerWorld discusses 5 relevant business benefits of CRM. They are:
Business Payoff #1: Increased sales productivity, improved profitability A properly implemented SaaS CRM system can mean measurable improvements in deal win rates, number of deals completed per sales rep, and higher average sale prices (ASPs).
Business Payoff #2: Better visibility and control
Business Payoff #3: Less waste in marketing, sales John Wannamaker's famous quote, "only half my advertising works I just don't know which half," seems to apply to all marketing activities. But a well-configured CRM system can provide pretty solid measurement of marketing effectiveness, with ROI metrics down to the individual campaign level.
Business Payoff #4: Business agility, competitive responsiveness The CRM system will provide you with the metrics and visibility to identify competitive problems and test solutions for best results. While this applies to any modern CRM system, there's another level of agility that applies more to SaaS systems that support Agile methods in IT.
Business Payoff #5: Make your priciest business process more reliable Typically, the highest paid people in the company will be in sales. Yet the company's most unreliable business process is revenue generation.
David Taber of SalesLogistix notes, "Nothing comes for free - Salesforce.com, like any CRM system, is
no "point and shoot" miracle. You need to do a lot of work in data
cleanup, system integration, and process improvements to enable the
business impacts described above."
Over at the Salesforce.com blog, Peter Coffee urges us to “start thinking in term of the cloud as a first resort.” He goes on to say, “The cloud should not be the mere connective tissue between pockets of local capability. It should not be the last thing that you use, after you've done everything else that you can possibly do with local facilities. The cloud should not be at the edge of your IT map.”
Did you know that Salesforce provides a feature called Divisions that lets you partition your records into logical sections. It's a really nice feature that may be of great value to your business.
Nick Simha over at the force.com blog provides the following example.
"You can divide your customer records based on their geographical
location by creating divisions called US, EMEA and APAC. The users in
these regions can then be enabled to use these division. One of the
benefits of doing so would be that division specific searches and
division specific list views will provide them with data that is most
relevant to them. The other potential benefit is performance. I was
recently working with a customer with very large data volumes and
partitioning the records into divisions significantly improved
reporting performance."
Divisions have to be explicitly enabled for your organization by Salesforce, so give support a call for additional information.
A recent article from Computerworld discusses the important of having a trained data steward to ensure the integrity of your CRM system (and data!).
As the article notes, users often "have no idea what kind of damage they can do with seemingly
insignificant changes. They don't understand the security model, or the
object model, or the external integrations, or the workflows. Even if
all they're trying to do is move a field around on the screen, doing it
wrong can wreck havoc on users and business processes they didn't even
know existed."
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